Zulema Sanchis leads Accuracy’s strategic business transformation initiatives in the Middle East, with a focus strong focus on (i) digital construction, (ii) decision making tools and (iii) environmental frameworks (operational and financial) to help the sector to move forward. She specializes in business performance by partnering with organisations and supporting them in defining the vision, the roadmap and ensuring the deployment of the new way of working is focused on building the internal capabilities and great adoption rate within the organisation.

She is regularly appointed by regional and international companies to support and define their business transformation and collaborate with forward-focused leaders who propel their industries forward. She thrives in creating the right platform and developing the right tools to create qualitative industry opportunities always ensuring that a change management strategy sits on top of these initiatives to sustain the change - She is an advocate of People before of Technology. Zulema has a track record of successful business transformation, deployment of digital and Lean Thinking tools and principles in listed international companies in the construction, food, automotive and precious metal refining industries.